Admin: Objectives
Typically, upon completion of this module, a student will be able:
[original version]
- to understand key semiotic concepts;
- to understand basic principles of semiotic textual analysis;
- to apply semiotic approaches to the analysis of mass media texts;
- to assess the usefulness and limitations of such approaches.
[revised version 24th March 2010]
- to apply semiotic approaches to the analysis of mass media texts;
- to gain an advanced understanding of the principles of semiotic analysis;
- to gain a critical awareness of the usefulness and limitations of semiotic approaches.