Lecture-based Reading:
Ideological Analysis
- Alvarado, Manuel, Edward Buscombe & Richard Collins (Eds) (2001)
Representation and Photography: A Screen Education Reader. Basingstoke: Palgrave
- Barthes, Roland ([1957] 1987)
Mythologies. New York: Hill &
Wang [a classic text]
- Barthes, Roland (1977)
Image-Music-Text. London: Fontana
- Berger, John (1972)
Ways of Seeing. London: BBC/Penguin (not explicitly semiotic but very useful)
- Berger, Peter L. & Thomas Luckmann (1967)
The Social Construction of Reality: A Treatise in the Sociology of Knowledge. New York: Anchor/Doubleday
- Dyer, Richard (1993)
The Matter of Images: Essays on Representations. London: Routledge
- Dyer, Richard (1997)
White. London: Routledge
- Goldman, Robert (1992)
Reading Ads Socially. London: Routledge
- Goldman, Robert & Stephen Papson (1996)
Sign Wars: The Cluttered Landscape of Advertising.
New York: Guilford Press
- Hall, Stuart (ed) (1997)
Representation: Cultural Representations and Signifying Practices. London: Sage/Open University
- Hariman, Robert & John Louis Lucaites (2007)
No Caption Needed: Iconic Photographs, Public Culture, and Liberal Democracy. Chicago, IL: University of Chicago Press
- Hodge, Robert & Gunther Kress (1988)
Social Semiotics.
Cambridge: Polity
- Jensen, Klaus Bruhn (1995)
The Social Semiotics of Mass Communication.
London: Sage
- O’Brien, Jodi (Ed) (2011)
The Production of Reality (5th edn). Thousand Oaks, CA: Pine Forge Press
- Pickering, Michael (2001)
Stereotyping: The Politics of Representation. Basingstoke: Palgrave Macmillan
- Tagg, John (1988)
The Burden of Representation: Essays on Photographies and Histories. London: Macmillan Education
- Williamson, Judith (1978)
Decoding Advertisements. London: Marion Boyars
- Zerubavel, Eviatar (1993)
The Fine Line: Making Distinctions in Everyday Life. Chicago: University of Chicago Press
