Suggested Reading:
The Representation of Gender
- Basow, Susan A (1992)
Gender: Stereotypes and Roles. Belmost, CA: Wadsworth (not explicitly semiotic but useful)
- Benwell, Bethan (Ed) (2003)
Masculinity and Men's Lifestyle Magazines Oxford: Blackwell (not explicitly semiotic but useful)
- Berger, John (1972)
Ways of Seeing. London: BBC/Penguin (not explicitly semiotic but very useful)
- Chadwick-Dias, Ann, Donna Tedesco & Tom Tullis (2004)
'Demographic Differences in Preferred Web Site Content'
[WWW document] URL
http://www.researchgate.net/publication/229012961_Demographic_differences_in_preferred_web_site_content/file/e0b4951f5bf8fd6088.pdf
(not explicitly semiotic but useful)
- Chandler, Daniel & Merris Griffiths (2000)
'Gender-differentiated production features in toy commercials',
Journal of Broadcasting & Electronic Media 44(3): 503-520; [WWW document] URL
[RESTRICTED]
- Chandler, Daniel and Rod Munday (2011)
Dictionary of Media and Communication. Oxford: Oxford University Press
- Cortese, Anthony J. (2004)
Provocateur: Images of Women and Minorities in Advertising.
Lanham, MD: Rowman & Littlefield (not explicitly semiotic but useful)
- Costa, Janeen Arnold (Ed) (1994)
Gender Issues and Consumer Behavior.
Thousand Oaks, CA: Sage (not explicitly semiotic but useful)
- Courtney, Alice & Thomas W. Whipple (1983)
Sex Stereotyping in Advertising.
Lexington, MA: Lexington/D. C. Heath (not explicitly semiotic but useful)
- Crewe, Ben (2003)
Representing Men: Cultural Production and Producers in the Men's Magazines Market.
Oxford: Berg (not explicitly semiotic but useful)
- Eakins, Barbara Westbrook & R Gene Eakins (1978)
Sex Differences in Human Communication.
Boston, MA: Houghton Mifflin (not explicitly semiotic but useful)
- Ferguson, Marjorie (1983)
Forever Feminine: Women's Magazines and the Cult of Femininity.
London: Heinemann (not explicitly semiotic but useful)
- Gaines, Jane & Michael Renov (1989)
Female Representation and Consumer Culture. Special Issue of
Quarterly Review of Film and Video 11(1) (not explicitly semiotic but useful)
- Gauntlett, David (2002)
Media, Gender and Identity.
London: Routledge (not explicitly semiotic but useful)
- Goffman, Erving (1979)
Gender Advertisements.
New York: Harper & Row (not explicitly semiotic but useful)
- Green, Eileen & Alison Adams (Eds) (2001)
Virtual Gender: Technology, Consumption and Identity Matters.
London: Routledge (not explicitly semiotic but useful)
- Hall, Judtih A. (1990)
Nonverbal Sex Differences: Accuracy of Communication and Expressive Style.
Baltimore, MD: Johns Hopkins University Press (not explicitly semiotic but useful)
-
Haskins, J.B. & L. Flynne (1974) ‘Effects of headline typeface variation on reader interest’,
Journalism Quarterly 51(4), 677-682 [gendered fonts] (not explicitly semiotic but useful)
- Hecker, Sidney & David W Stewart (Eds) (1988)
Nonverbal Communication in Advertising.
Lexington, MA: Lexington Books/D C Heath (not explicitly semiotic but useful)
- Heller, Steven (Ed)
Sex Appeal: The Art of Allure in Graphic and Advertising Design.
New York: Allworth Press (not explicitly semiotic but useful)
- Henley, Nancy M (1977)
Body Politics: Power, Sex and Nonverbal Communication.
Englewood Cliffs, NJ: Prentice-Hall (not explicitly semiotic but useful)
- Jackson, Peter, Nick Stevenson & Kate Brooks (2001)
Making Sense of Men's Magazines.
Oxford: Polity (not explicitly semiotic but useful)
- Kirkham, Pat (Ed) (1996):
The Gendered Object.
Manchester: Manchester University Press (not explicitly semiotic but useful)
- Kitch, Caroline (2001)
The Girl on the Magazine Cover: The Origins of Visual Stereotypes in American Mass Media.
Chapel Hill, NC: University of North Carolina Press (not explicitly semiotic but useful)
- Maccoby, Eleanor E (Ed) (1967)
The Development of Sex Differences.
London: Tavistock (not explicitly semiotic but useful)
- Maccoby, Eleanor E & C N Jacklin (1974)
The Psychology of Sex Differences.
Stanford, CA: Stanford University Press (not semiotic but useful)
- Mayo, Clara & Nancy M Henley (Eds) (1981)
Gender and Nonverbal Behavior.
New York: Springer-Verlag (not explicitly semiotic but useful)
- McCracken, Ellen (1993)
Decoding Women's Magazines: From 'Mademoiselle' to 'Ms.'.
New York: St Martin's Press
- Manca, Luigi & Alessandra Manca (Eds) (1994)
Gender & Utopia in Advertising.
Lisle, IL: Procopian Press (not explicitly semiotic but useful)
- Miller, Hugh & Jill Arnold (2003) 'Self in Web Home Pages: Gender, Identity and Power in Cyberspace'
In Giuseppe Riva & Carlo Galimberti (Eds) (2003)
Towards CyberPsychology: Mind, Cognitions and Society in the Internet Age
Amsterdam: IOS Press, pp. 73-94;
[WWW document] URL
http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.304.9038&rep=rep1&type=pdf (not explicitly semiotic but useful)
- Nelson, Audrey with Susan K Golant (2004):
You Don't Say: Navigating Nonverbal Communication Between the Sexes.
New York: Prentice Hall (not explicitly semiotic but useful)
- Paoletti, Jo B. (2012)
Pink and Blue: Telling the Boys from the Girls in America. Bloomington, IN: Indiana University Press
- Picariello, Martha L, Danna N Greenberg & David R Pillemer (1990) ‘Children’s Sex-related Stereotyping of Colors’,
Child Development 61: 1453-1460 (not explicitly semiotic but useful)
- Reichart, Tom (2003)
The Erotic History of Advertising.
Amhurst, NY: Prometheus (not explicitly semiotic but useful)
- Reichart, Tom & Jacqueline Lambiase (Eds) (2003)
Sex in Advertising: Perspectives on the Erotic Appeal.
Lexington, MA: Lexington/D. C. Heath (not explicitly semiotic but useful)
- Root, Jane (1984)
Pictures of Women.
London: Pandora (not explicitly semiotic but useful)
- Scanlon, Jennifer (Ed) (2000)
The Gender and Consumer Culture Reader.
New York: New York University Press (not explicitly semiotic but useful)
- Simon, S. J. & S. C. Peppas (2005) 'Attitudes Towards Product Website Design: A Study of the Effects of Gender',
Journal of Marketing Communications 11(2) 129-144 (not explicitly semiotic but useful)
- Spade, Joan & Catherine G. Valentine (2013)
The Kaleidoscope of Gender: Prisms, Patterns and Possibilities (4th edn.). Los Angeles, CA: Sage
- Taft, Charles (1997) ‘Color Meaning and Context: Comparisons of Semantic Ratings of Colors on Samples and Objects’,
Color Research and Application 22(1) 40-50 (not explicitly semiotic but useful)
- Tungate, Mark (2008)
Branded Male: Marketing to Men. London: Kogan Page
- Tungate, Mark (2011)
Branded Beauty: How Marketing Changed the Way We Look. London: Kogan Page
- Vandergrift, Kay E et al. (nd) ‘How Does Gender Color our Preferences and Decisions on the WWW?’
http://www.scils.rutgers.edu/~kvander/gender_project/home.htm
(not explicitly semiotic but useful)
- Wardlow, Daniel L. (Ed) (1996)
Gays, Lesbians and Consumer Behavior.
New York: Harrington Park Press
(not explicitly semiotic but useful)
- Wolin, Lori D. & Pradeep Korgaonkar (2003)
‘Web Advertising: Gender Differences in Beliefs, Attitudes and Behavior’,
Internet Research 13(5) 375-385
(not explicitly semiotic but useful)
Note: Treat with extreme caution sources labelled with this symbol!